Packages
Marketing is a system. Pick where you start.
Two stages. Four packages. Each one builds on the last. No one-off projects — only systems that keep working.
Stage 1
Fix the Foundation
For solo practices, startups, and businesses building their digital foundation.
Local Visibility Foundation
Marketing strategy, company DNA, Google Business Profile, social media, blog content, SEO, link building, press releases, and review management — all running every month. Your entire online presence, managed as one system.
6,000€ per year
4 quarterly payments of €1,500 — effective rate: €500/month
Delivered every month
- Marketing strategy
- Company DNA
- Google Business Profile — full audit, optimization, weekly posts
- 8–12 social media posts per month (created, scheduled, published)
- 2 blog articles per month for your website
- On-page SEO audit and continuous optimization
- Link building and local citations
- Press releases and media mentions
- Review responses within 24 hours
- Monthly performance report with competitive analysis
Target: Solo practitioners and small businesses — dentists, lawyers, clinics, consultants.
Everything built from scratch
- Website with funnels, landing pages, CTAs (designed for conversion)
- Google Business Profile — full setup and optimization
- Social media — creation and configuration
- Marketing plan and strategy document
- Branding package and Company DNA document
- Content planner and editorial calendar (first 3 months)
- Analytics and tracking (GA, Search Console, conversions)
Includes first year: marketing and content guidance + hosting services.
Digital Foundation Setup
Your entire digital foundation — built right, the first time. Website, Google profile, social media, marketing plan, branding, analytics. Not a collection of half-finished accounts.
2,000€ one-time
Target: Startups and businesses without digital presence — no website, no GBP, no marketing plan.
Stage 2
Build the Engine
For businesses at €200k–€2M+ revenue, ready to scale past referrals and word-of-mouth.
Fractional Marketing Team
Your marketing department without the overhead. Structured alternative to "post sometimes, hope for referrals." SEO, content, social, GBP, website improvements — executed every week.
2,000€ per month
Quarterly prepay recommended — results take 6–8 weeks
Target: Businesses at €200k–€1M revenue, growing through friends and word of mouth, no stable client flow.
Running every month
- Everything from Start packages (if not already done)
- SEO optimization and ranking tracking
- Monthly content — blog posts, landing pages (written + published)
- Google Business Profile management (weekly posts, reviews, optimization)
- Social media — calendar, creation, scheduling, publishing
- Continuous website improvements (new pages, A/B tests, conversion)
- Campaign prep and marketing materials
- Ad preparation (when profitable — we prepare everything for paid)
Every role, one coordinated team
- Everything from Start + Fractional Marketing Team
- Creative development and brand storytelling
- Multi-channel funnel optimization
- Paid advertising — Google Ads, Meta Ads, LinkedIn
- Email marketing and automated sequences
- AI integration and business process automation
- Advanced analytics and attribution
In-house equivalent (Sofia market):
Marketing mgr €3,000 + Designer €2,000 + Social €2,000 + SEO €2,000 + Ads €2,000
= €11,000/mo before taxes and software
Full Growth Engine
Your entire marketing department at a fraction of in-house cost. Every channel, every role, every week — plus AI automation. Not outsourcing tasks. Having a marketing team.
6,000€ per month
Same output as €11,000+ in-house team
Target: Established businesses at €500k–€2M+ revenue, ready to invest in marketing.
How packages connect
Every package is crafted to specifical phaze of a business lifecycle.
Local Visibility Foundation is standalone — ongoing marketing for practices that already have a website and need monthly visibility.
Digital Foundation Setup is included in Local Visibility Foundation — if you need the digital foundation built first, it is part of the Local Visibility Foundation engagement.
Local Visibility Foundation is included in Full Growth Engine — Full Growth Engine adds paid advertising, AI automation, and multi-channel funnels on top of everything in Local Visibility Foundation.
Still comparing packages?
Use the FAQ hub before you book a call.
The FAQ page answers the buyer questions that usually come before a decision: what each package includes, where setup ends and ongoing work begins, and how SmartKey compares to hiring in-house.
Not sure which package fits?
Tell us where your business is today. We will tell you which package makes sense — and which ones you do not need yet.
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