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Marketing strategy and integrations.Fractional CMO

We are taking care of your Marketing and business growth.

See the three levelsMap your marketing in 3 minutes
  • No binding contracts
  • Owner-led expertise
  • Foundations you can build on

Grow beyond word of mouth and personal connections.

Referrals work because they carry proof of your quality. Your next customers need a way to discover that quality before someone introduces you.

Find where the right customers can be reached. Map the strategy, build the assets, and test what brings enquiries and repeat business. Search, digital presence and direct marketing become parts of one plan, chosen around your business.

HeliocanWebsite · Calculator · Sales materials
Heliocan website showing its solar battery proposition and pilot economics

Building Heliocan's sales and marketing from the ground up.

See the work and the decisions behind it

  • Most of your clients still come from referrals and regulars. When they slow down, you have no reliable second channel.
  • You are the CEO and the marketing department at the same time: creative, strategy, sales, follow-up, and testing on cold audiences.
  • You paid a freelancer or an agency before and got a nice-looking website that did not bring customers.
  • You have a marketing person, but they spend too much time coordinating agencies, freelancers, and separate suppliers instead of building growth.

What changes

One team turns your strategy into visible proof, useful content, stronger local signals, and the right weekly work for your stage. Strangers get a clear reason to trust you before price becomes the conversation.

One growth partnership. Three levels of involvement.

The same strategic thinking at every level. You choose how much execution and responsibility your team carries for you, from building the foundations to leading the marketing function.

Level 1 · 00 FoundationBecome the obvious local choice.Test the most promising ways to attract new customers and bring existing ones back, while improving your website, Google Business Profile and visibility in AI search.
€2,000 / quarterIntroductory rate - first 6 to 12 months
See where this level helps
Less financial pressureYour digital presence and marketing assets take time to build. You start with a reduced commitment while that foundation takes shape.
After six monthsTogether, you review the work and agree the next scope and a fair price for your business.
Explore Foundation
Level 2 · 02 GrowthGrow past word of mouth.The engine runs for you: content, social, B2B lead generation, monthly report. Direction is decided with you, once a month, in one call.
€2,000/movs an in-house marketing team€8,000/mo · Bulgaria | €14,000/mo · UK
See where this level helps
Where it hurtsThe business has outgrown word of mouth, but marketing still depends on you. One day you are CEO, the next you are copywriter, designer, strategist, salesperson, and project manager. Cold audiences never see a clear reason to trust you because no one is running the plan every week.
What changesMarketing moves without waiting for your evenings. One team turns your strategy into content, social publishing, B2B outreach, and reporting that make strangers understand why to choose you. The system runs every week whether you look at it or not.
Explore Growth
Level 3 · 03 EngineLead your market. Fractional CMO.The full handover. Control, decisions, and creation move off your plate. Your involvement: the monthly report that lets you verify, and the choices only an owner can make.
€6,000/movs €16,000+/mo for the same services and expertise
See where this level helps
Where it hurtsYou have ambition, and maybe even a marketing person, but growth is split between agencies, freelancers, ads, creative, and strategy that never fully connect. Prospects still compare you on price because the market does not see one sharp reason you are the leader.
What changesYou look and operate like the category leader without hiring a full department. One team coordinates the story, creative, campaigns, channels, and measurement, so customers meet the same strong reason to choose you everywhere. Price becomes less of the conversation because the choice already feels obvious.
Explore Engine
Compare all three levels

Most marketing problems are not channel problems.

The real work is deciding what matters first, then bringing the right expertise around it.

The right next movefor your business

Choose the right channel

You do not need to guess between Google, social media, email or direct outreach. We find where your customers already search, compare and buy, then focus your budget on the places most likely to bring enquiries.

Test the economics before spending

Before money goes into advertising or content, we calculate what one customer is worth, what you can afford to pay to win them, and how many sales the campaign needs to make business sense.

Turn reports into decisions

You will not receive pages of numbers without an answer. We explain what brought attention, enquiries and sales, what wasted money, and exactly what should change next.

Answer new growth questions

When you consider a new market, service, audience or partnership, we research the opportunity, test the idea and bring in the right specialist, so you can decide with evidence instead of guessing.

If the work is not bringing you clients and the process does not feel right, no report will fix that.

Strategy is useful only when it changes what happens next.

These are not abstract task menus. They are examples of the owner questions the team answers and the marketing systems that follow.

Entering three EU markets

Chose the channels for a battery-storage company entering 3 EU markets: website, calculator, and pilot revenue data doing the selling. (Heliocan)

About 20 enquiries every month

Repositioned a kitchen studio pricing and story; the site now brings about 20 inquiries a month. (Kitchen Sofia)

Eight clients from two outreach steps

Revived a four-year-old teeth whitening prospect list: 160 contacts, 133 active emails, 67 opens, and 8 activated clients from two outreach steps. (Twin Dent)

989 reviews, but zero direct bookings

Told a hotel with 989 Booking.com reviews why direct bookings were zero: a 2012 website with no booking button. Then fixed the plan, not the blame. (Hotel analysis, 2026)

A complete corporate reach system

Built Shabab Dental Clinic's full corporate reach: Google Business Profile, website SEO and CRO optimisation, AI visibility, support across all social networks, ad-lead retargeting, email systems to improve ad conversions, newsletter delivery, direct outreach through mail, email and corporate gifts, and an annual marketing and sales campaign structure. (Shabab Dental Clinic)

Marketing runs in every business, steered or not.

Yours is running right now: in what Google shows about you, in what your last customer told a friend, and in the ad your competitor bought this morning. The only question is whether anyone is steering. See what yours looks like in 3 minutes.

Take the Marketing Mirror test
1

Get in touch

Call, email, or use the contact form. One message is enough.

2

You receive full digital marketing analysis in the next 48 hours

You see the missing pieces, the public proof, the local presence, and the competitor context, so the next move is clear before we discuss your needs.

3

Talk and choose in the next 3 days

We can talk by chat or email, or meet by video to discuss the collaboration, your desired outcome, and the business ability behind it, then choose the package that fits best.

4

Receive and accept the official offer

We send you the official offer. You accept it by completing the payment.

5

We start

Work begins within 5 business days after payment is received. One team, one monthly report, one point of contact.

No binding contract, no hidden fees. You can stop if the work is not right for you.